Customer Love

Atrium helps sales managers use data to improve team performance

Emily Carpenter

Director, SMB Sales

“Since we implemented Atrium, I’ve been able to streamline my 1:1 time with my team, hold them accountable to key success metrics, and get easy visibility into everything in our pipeline.  The out of the box reporting coupled with monitoring and alerting makes my life so much easier.”

Will Ibsen

Director, Commercial Sales

“Atrium has transformed the way I manage my AEs. Since we implemented data-driven 1:1s, our pipeline hygiene has improved by 80% (no more untouched and stuck opps!), leading to a 30%+ improvement in win rates. When reps start getting a little loosy goosy, Atrium immediately flags it, we can discuss it together, and fix it before it becomes a big problem.”

Eric Martin

Sales Manager

“Moving from being a seller to being a manager was a big adjustment for me. I used to give my manager a hard time about all the emphasis he put on metrics - now I totally get it.  Atrium helps me stay on top of my reps’ weekly and monthly activity and pipegen goals and run fantastic, data-driven 1:1s and pipeline reviews. There’s no way I could do my job without it.”

Jack Tuton

Manager, Commercial Sales

“Atrium is a new manager’s best friend.  As a rep you’re focused on deals, deals, deals. Doing that as a manager isn’t scalable - as tempting as it might be.  Managing via metric, with goals, data-driven 1:1s, and data-driven pipe reviews is the only way to scale.  In some ways Atrium has been teaching me how to be a better manager even as I use it daily to run my business.”

Jaime Kronick

Director of Sales Development

“We have a large sales development team, with a few dozen reps spanning corporate, mid-market, and enterprise segments. Atrium helps managers stay on top of rep activity goals, track the new rep ramp, and self-serve insights without need to ask sales ops to for help. We love it."

Shane Falkowksi

Manager, Mid-Market Sales Development

“As you might expect, SalesLoft runs a rigorous, modern SDR program. Atrium helps me ensure my reps are tracking to the right quantity and quality of prospecting activities on a daily, weekly, and monthly basis. It’s way easier to use than Salesforce reporting, and proactively alerts me to which reps are having issues, and where, so I can focus on fixing problems instead of finding them."

Valari Faccenda

Director, Sales Development

“I’ve now used Atrium in four different roles. I started with an inbound SDR team at my last company, as I was just getting familiar with data-driven management. Here, Atrium has grown with me starting as a single SDR manager, then managing of two SDR managers, and now running the SDR team, and a set of SMB AEs. There’s no way I can do my job without data, and Atrium helps me do that."

Sean Heisler

VP, Operations

“I pride myself on my Salesforce reporting and dashboarding abilities. That said, when we were starting to scale our sales team at Datagrail, there were so many priorities for me to handle as our solo operations practitioner that Atrium’s instant-on and out-of-the-box functionality was a lifesaver. Especially contending with less-than-perfect Salesforce data.

This way I could spend my time on more important projects, including more sophisticated reporting and analytics for product, customer success, Board meetings and more. I knew my sales and SDR managers were taken care of by Atrium.

Jessica Thomas

Director, Revenue Operations

“I’ve been in Operations for close to 12 years now, and I have to say Atrium is my favorite tool in the arsenal (past and present), hands down. The amount of insight we’re getting from Atrium after just a few short months has been so impactful to our sales team - from operations, to leadership, to managers, and even the reps. To sum it up, Atrium helps my managers ask the questions, and find the answer, and solve the problem - which makes my team more successful.”

Michelle Tuzman

Sales Operations Manager

“One thing we do to help make data-driven performance everyone’s job is by running sales ops-led “performance data 1:1s” with reps and managers, using Atrium. This helps us easily break down performance against leading indicators, and flag potential soft spots in rep performance before it becomes a major bookings issue. And it shows managers where they need to intervene and coach.

We in Ops love it because it helps everyone be more aware and raises performance. Managers and reps love it because they’re learning a new skill - and of course it helps them hit their goals.”

Victor Sowers

VP, Revenue Operations & Strategy

“This has been the most successful new sales tool we’ve deployed - and we use a lot of sales tech. My sales ops managers see insights in Atrium and reach out to the sales managers, only to find out that they’ve already seen those alerts from Atrium and had conversations with their reps to work to resolve.

Atrium has reduced the “metrics analysis” burden on my sales ops team substantially, and empowered my line managers to be more data driven and proactive themselves, all the way down to helping the reps better self manage by being more aware of their own performance metrics.

Atrium has had a huge impact.”

Mike Cabot

Vice President, Sales

“Prior to Atrium, we were using multiple dashboarding and forecasting tools in an attempt to be more data-driven. With so many different places to interpret data and derive insights from, it took more time than me and my managers had cycles for.

With Atrium, our managers now login, quickly see why a rep is underperforming, and coach them to fix the issue.

Having managers proactively coach using data has always been a goal for the organization. Atrium has helped us achieve that.”

Tammy Sexton

Vice President, Enterprise Sales

“Atrium infuses every part of my sales organization with data-driven excellence. It helps my busy sales managers stay on top of leading indicators of success across all their reps, and never get surprised.

It also makes pipeline reviews extremely efficient thanks to data-based inspection on key opp-level health indicators. And generally, I know that my managers are managing with metrics the way I want them to be, even if I can’t be with them constantly.”

Marilyn Valace

Vice President, Sales

“Sales leaders want to know that their managers are managing their teams analytically. My job is to empower my managers to run their business in a modern, data-driven fashion, and Atrium helps them do just that.  Knowing that my managers are bring data to their team meetings, 1:1s, pipe reviews, and rep coaching lets me focus on more strategic efforts and scaling the business.”

Brandon O’Sullivan

Manager, Commercial Sales

“When I started at Convex, I wanted our sales team to be data-driven from the get go. I knew we were going to be hiring a bunch of reps, so tracking ramp was going to be key, as well. Atrium has been a godsend for this and ensured we started our growth on the right foot. I currently have 12 direct reports, mixed between AEs and SDRs (I know, crazy), and the only way I can stay on top of them all is via data-driven 1:1s, team meetings, and pipeline reviews.”

Ben Sternsmith

VP Sales & Customer Success

“Before joining Tonkean, I had runs at Lyft and Salesforce. Both were scaled sales organizations with fantastic sales operations functions to assist leadership with data-driven management. When I got to Tonkean, it was clear that data-driven management was going to fall to me and my first sales ops hire.  Atrium’s instant-on capabilities got us up and running in 10-minutes, putting in place the core operational metrics I needed to run my team.  And as we’ve grown, Atrium has provided sales ops leverage to support my team, while my managers and I can self-serve metrics we need to stay on top of our growing AE and SDR teams.”

Alejandro Figari

Chief Revenue Officer

“The data-driven management excellence Atrium has helped us achieve has simply been transformative for our sales team.

We’ve advanced our sales team’s execution by leaps and bounds, and as the sponsor of the project, our success with Atrium has helped propel me from a Country Manager to leading our entire sales organization.

Being a data-driven modern sales leader is the way of the future. I would encourage everyone to get on the train.”